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Campaigning Online: The Internet in U.S. Elections Book

Campaigning Online: The Internet in U.S. Elections
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Campaigning Online: The Internet in U.S. Elections, After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize elec, Campaigning Online: The Internet in U.S. Elections
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  • Campaigning Online: The Internet in U.S. Elections
  • Written by author Richard Davis, Bruce A. Bimber
  • Published by OUP USA, 2003/09/25
  • After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize elec
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Figures and Tables
1 The Question: Reinforcement or Renewal? 3
2 The Evolution of Candidate Communication 13
3 Candidate Approaches to Election Web Sites 43
4 The Audiences for Election Web Sites 101
5 Consequences of Election Web Sites 125
6 Reinforcement 143
Appendix 173
Notes 191
Acknowledgments 211
Index 213


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Campaigning Online: The Internet in U.S. Elections, After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize elec, Campaigning Online: The Internet in U.S. Elections

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Campaigning Online: The Internet in U.S. Elections, After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize elec, Campaigning Online: The Internet in U.S. Elections

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Campaigning Online: The Internet in U.S. Elections, After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize elec, Campaigning Online: The Internet in U.S. Elections

Campaigning Online: The Internet in U.S. Elections

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