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Part I: Principles of Persuasion: Introduction to Persuasion.
1.Aspects of Persuasion.
2.Rhetorical Principles.
3.Contemporary Principles of Persuasion.
4.Ethics and Persuasion.
Part II: Elements of Persuasion.
5.Sources.
6.Messages.
7.Channels.
8.Receivers.
Part III: Types of Persuasion.
9.Persuasive Presentations.
10.Advertising.
11.Sales Interviews.
12.Persuasive Campaign.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Michael Yu
reviewed Principles, Elements, and Types of Persuasion on January 03, 2013
Principles
Paltridge provides a very clear overview of various modes of discourse analysis. There are lots of jumping off points into the literature, and practical exercises to show how to apply the various theories and methods. In my Discourse Analysis class we had to leave Paltridge to look at Ethnography of Communication, which perhaps was a gap of some kind.
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Add Principles, Elements, and Types of Persuasion, In this text, the author emphasizes practical applications as students master the research and theories of persuasion. By acknowledging that both rhetorical and behavioral theories contribute to the understanding of persuasion, this text blends production, Principles, Elements, and Types of Persuasion to the inventory that you are selling on WonderClubX
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Add Principles, Elements, and Types of Persuasion, In this text, the author emphasizes practical applications as students master the research and theories of persuasion. By acknowledging that both rhetorical and behavioral theories contribute to the understanding of persuasion, this text blends production, Principles, Elements, and Types of Persuasion to your collection on WonderClub |
