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Chapter 1 – Introduction Part One – Industry Dynamics of Technological InnovationChapter 2 – Sources of Innovation Chapter 3 – Types and Patterns of InnovationChapter 4 – Standards Battles and Design Dominance Chapter 5 – Timing of EntryPart Two – Formulating Technological Innovation StrategyChapter 6 – Defining the Organization’s Strategic DirectionChapter 7 – Choosing Innovation ProjectsChapter 8 – Collaboration Strategies Chapter 9 – Protecting InnovationPart Three – Implementing Technological Innovation Strategy Chapter 10 – Organizing for InnovationChapter 11 – Managing the New Product Development Process Chapter 12 – Managing New Product Development TeamsChapter 13 – Crafting a Deployment Strategy
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Add Strategic Management of Technological Innovation, Strategic Management of Technological Innovation, 4e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling's approach synthesizes the maj, Strategic Management of Technological Innovation to the inventory that you are selling on WonderClubX
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Add Strategic Management of Technological Innovation, Strategic Management of Technological Innovation, 4e by Melissa Schilling is the first comprehensive and rigorous, yet accessible text for the Technology and Innovation Management course. Unlike other books, Schilling's approach synthesizes the maj, Strategic Management of Technological Innovation to your collection on WonderClub |