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Introduction 1
Chapter 1 Selling in-a New-Market Space 15
Chapter 2 The Innovative and Disruptive Market Space 29
Chapter 3 Creating and Building the Vision 45
Chapter 4 The Natural Laws of Selling Innovation 57
Chapter 5 The Selling-in-a-New-Market Skill Set 79
Chapter 6 Creating The Sales Process Map for Selling in a New Market 95
Chapter 7 The First Sales Call 115
Chapter 8 The Technical Sale 129
Chapter 9 The Business Sale 145
Chapter 10 New Market Selling Strategies 159
Chapter 11 The New Market Sales Matrixes 183
Chapter 12 When the Maverick Seller Needs to Move on 195
Appendix: Expanded case Study 205
Endnotes 223
Index 225
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Francis Romero
reviewed Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products on August 09, 2012 Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products
One of the most influential and helpful books on selling I've ever read.
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Add Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products, Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is the difference between life and death for companies today. But once you'v, Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products to the inventory that you are selling on WonderClubX
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Add Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products, Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is the difference between life and death for companies today. But once you'v, Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products to your collection on WonderClub |
