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Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success Book

Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success
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Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success, They're young, they're brash,they're smart—and they're77-million strong. Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you've seen.The generation described by the mediaas spoiled, entitle, Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success
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  • Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success
  • Written by author Donna Fenn
  • Published by McGraw-Hill Companies, The, 8/18/2009
  • They're young, they're brash,they're smart—and they're77-million strong. Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you've seen.The generation described by the mediaas spoiled, entitle
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Introduction: The Upstarts are Coming!
Generation Y is creating an entrepreneurial revolution

Chapter One: Extreme Collaboration The most collaborative generation in history uses cooperation to compete

Chapter Two: It’s All Geek to Me Technology is the great enabler, and the best differentiator

Chapter Three: The Next Top Model Status quo is a no go; alternative business models rule.

Chapter Four: Talkin’ ‘Bout My Generation Insider market intelligence gives Upstarts a leg up

Chapter Five: Brand New World Upstarts go where no brand has gone before

Chapter Six: Good Equals Great Capitalism and social mission make a lovely couple

Chapter Seven: The Future of Work Upstart companies are dynamic, flexible, demanding, meritocratic, fun, and participative

Chapter Eight: Morphing, Scaling, and Growing Up How Upstarts companies evolve, grow, and raise the bar


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Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success, They're young, they're brash,they're smart—and they're77-million strong.
Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you've seen.The generation described by the mediaas spoiled, entitle, Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

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Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success, They're young, they're brash,they're smart—and they're77-million strong.
Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you've seen.The generation described by the mediaas spoiled, entitle, Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

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Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success, They're young, they're brash,they're smart—and they're77-million strong.
Generation Y is creating startups at anunprecedented rate, and their approach tobusiness is unlike anything you've seen.The generation described by the mediaas spoiled, entitle, Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

Upstarts!: How GenY Entrepreneurs are Rocking the World of Business and 8 Ways You Can Profit from Their Success

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