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Internet Business Models and Strategies Text and Cases Book

Internet Business Models and Strategies Text and Cases
Internet Business Models and Strategies Text and Cases, Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th, Internet Business Models and Strategies Text and Cases has a rating of 4 stars
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Internet Business Models and Strategies Text and Cases, Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th, Internet Business Models and Strategies Text and Cases
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  • Internet Business Models and Strategies Text and Cases
  • Written by author Allan Afuah
  • Published by McGraw-Hill Higher Education, 2002/11/01
  • Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th
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Part I – The InternetChapter 1. Introduction and Overview Chapter 2. Overview of Internet Technology and Value Network Chapter 3. Competitive Landscape-Changing Properties of the Internet Part II – Components, Linkages, Dynamics, and Evaluation of Business Models Chapter 4. Components of a Business Model Chapter 5. Dynamics of Business Models (rewritten new chapter) Chapter 6. Taxonomy of Internet Business Models (new) Chapter 7. Value Configurations and the Internet Chapter 8. Valuing and Financing an Internet Start-Up Chapter 9. Appraisals of Internet Business Models (expanded into new chapter) Part III – The Role of Competitive and Macro Environments Chapter 10. Competitive and Macro Environments Part IV – Applying the Concepts, Models, and Tools Chapter 11. The General Manager and the Internet Chapter 12. Sample Analysis of an Internet Business Model Case Part V – Cases Case 1. Broadcast.com Case 2. Webvan: Reinventing the Milkman (and more...)


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Internet Business Models and Strategies Text and Cases, Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th, Internet Business Models and Strategies Text and Cases

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Internet Business Models and Strategies Text and Cases, Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th, Internet Business Models and Strategies Text and Cases

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Internet Business Models and Strategies Text and Cases, Afuah and Tucci's Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in th, Internet Business Models and Strategies Text and Cases

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