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The PIMS principles Book

The PIMS principles
The PIMS principles, Since 1972 the PIMS (Profit Impact of Market Strategy) Program, working with an extraordinary data base of 450 companies and 3,000 business units, has developed a set of principles for business strategy so effective and consistent that they must now be co, The PIMS principles has a rating of 5 stars
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The PIMS principles, Since 1972 the PIMS (Profit Impact of Market Strategy) Program, working with an extraordinary data base of 450 companies and 3,000 business units, has developed a set of principles for business strategy so effective and consistent that they must now be co, The PIMS principles
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Digital Copy
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  • The PIMS principles
  • Written by author Robert D. Buzzell,Bradley T. Gale
  • Published by New York : Free Press, c1987., 1987/08/10
  • Since 1972 the PIMS (Profit Impact of Market Strategy) Program, working with an extraordinary data base of 450 companies and 3,000 business units, has developed a set of principles for business strategy so effective and consistent that they must now be co
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Authors

Preface

Acknowledgments

1. Are There Any General Strategy Principles?
2. Linking Strategies to Performance
3. Learning from Experience: The PIMS Approach
4. Picking Profitable Markets
5. Market Position and Profitability
6. Quality Is King
7. Capital Intensity Can Upset the Applecart
8. When Does Vertical Integration Pay Off?
9. Strategies for Market Leaders and Followers
10. Market Evolution and Competitive Strategy
11. Managing for Tomorrow
12. Integrating Strategies for Clusters of Businesses
Appendix A: The PIMS Data Bases
Appendix B: Statistical Methods
Notes and References
Select Bibliography of Publications Dealing with PIMS
Name Index
Subject Index


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The PIMS principles, Since 1972 the PIMS (Profit Impact of Market Strategy) Program, working with an extraordinary data base of 450 companies and 3,000 business units, has developed a set of principles for business strategy so effective and consistent that they must now be co, The PIMS principles

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