The Success of Caroline Jones Advertising, Inc. Book

Walker and Company is proud to introduce Success, an innovative series developed in response to the need for role models for today's young people. Success profiles companies owned and operated by African-Americans, Asian-Americans, Hispanic-Americans, and Native-Americans and shows young people that you don't have to be a professional athlete or celebrity entertainer to be successful. Through these books readers will learn about interesting jobs that they may have never known existed and meet people from all walks of life who have made a success of their careers.

The Success Of... series celebrates professional achievements in minority communities, with the hope of inspiring young readers and offering them such role models as Caroline Jones, the first African American woman to make it to the top of the rough-and-tumble advertising industry. Along with The Success of Caroline Jones Advertising, Inc.: An Advertising Success Story by Robert Fleming, with black-and-white photographs by Michael Harris, titles in the series include The Success of Hispanic Magazine: A Publishing Success Story by John Garcia, with black-and-white photographs by Ricardo Vargas, and The Success of the Navajo Arts and Crafts Enterprise: A Retail Success Story by LeNora Begay Trahant, with black-and-white photographs by Monty Roessel.