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INTRODUCTION
1. The use and abuse of strategy
2. A brief history of strategy
3. Swings in strategic thinking: Six phases
4. Towards a synthesis
5. Progressive approximation in developing strategy PART ONE: BUSINESS UNIT STRATEGY A do-it-yourself guide
1. Overview
2. What businesses are you in?
3. Where do you make the money?
4. How good are your competitive positions
5. What skills and capabilities underpin your success?
6. Is this a good industry to be in?
7. What do the customers think?
8. What about the competitors
9. How do you raise profits quickly
10. How do you build long term value?
11. Conclusion
12. Addition note on the theory of business unit strategy PART TWO: CORPORATE STRATEGY
1. The great myth of corporate strategy
2. Six legitimate roles for the corporate centre
3. Emergency corporate strategy
4. Olympian corporate strategy
5. Acquisition-driven corporate strategy
6. Market expansion corporate strategy
7. Competency-based corporate strategy
8. Performance control corporate strategy
9. Which corporate strategy is right for your firm?
10. Common elements of good corporate strategy
11. Additional note on the theory of corporate strategy PART THREE: STRATEGIC THINKERS PART FOUR: STRATEGIC CONCEPTS, TOOLS AND TECHNIQUES PART FIVE: STRATEGIC SHIFTS IN THE TWENTY-FIRST CENTURY The impact of increasing returns, networks, and the net
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Add The Financial Times guide to strategy, Behind every business hero lies a successful strategy. Behind every business failure lurks a bad strategy. Developing a good strategy is remarkably simple. Ye the subject has become obscured and over-complicated by academics and consultants with their , The Financial Times guide to strategy to the inventory that you are selling on WonderClubX
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Add The Financial Times guide to strategy, Behind every business hero lies a successful strategy. Behind every business failure lurks a bad strategy. Developing a good strategy is remarkably simple. Ye the subject has become obscured and over-complicated by academics and consultants with their , The Financial Times guide to strategy to your collection on WonderClub |