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The Network Challenge (Chapter 5): Social Networks: You've Lost Control Book

The Network Challenge (Chapter 5): Social Networks: You've Lost Control
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The Network Challenge (Chapter 5): Social Networks: You've Lost Control, This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as social networking Internet sites like Facebook. The authors offer the reader a flavor of , The Network Challenge (Chapter 5): Social Networks: You've Lost Control
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  • The Network Challenge (Chapter 5): Social Networks: You've Lost Control
  • Written by author Dawn Iacobucci
  • Published by Pearson Education, 6/2/2009
  • This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as "social networking" Internet sites like Facebook. The authors offer the reader a flavor of
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Book Categories

Authors

The Discipline of Social Networks: Examining Interdependencies

History of Thought in Social Networks

Concepts and Theories in Social Networks

Key Substantive Findings: What Do We Know?

Implications for Marketing Management and Business

Conclusion: Losing Control

References


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The Network Challenge (Chapter 5): Social Networks: You've Lost Control, This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as social networking Internet sites like Facebook. The authors offer the reader a flavor of , The Network Challenge (Chapter 5): Social Networks: You've Lost Control

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The Network Challenge (Chapter 5): Social Networks: You've Lost Control, This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as social networking Internet sites like Facebook. The authors offer the reader a flavor of , The Network Challenge (Chapter 5): Social Networks: You've Lost Control

The Network Challenge (Chapter 5): Social Networks: You've Lost Control

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The Network Challenge (Chapter 5): Social Networks: You've Lost Control, This chapter provides an overview of social networks, the basic discipline from which ideas and terminology are drawn when characterizing popular phenomena such as social networking Internet sites like Facebook. The authors offer the reader a flavor of , The Network Challenge (Chapter 5): Social Networks: You've Lost Control

The Network Challenge (Chapter 5): Social Networks: You've Lost Control

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