Name: Real fantasies, During the 1920s and 1930s, Edward Steichen was t
Brand: University Press
SKU: 9780520227071
Price: 99.99 USD
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Real fantasies, During the 1920s and 1930s, Edward Steichen was the most successful photographer in the advertising industry. Although much has been said about Steichen's fine-art photography, his commercial work—which appeared regularly in Vanity Fair, Vogue, Ladies , Real fantasies
4 out of 5 stars based on 2 reviews

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Real fantasies
Written by author Patricia Johnston
Published by Berkeley, Calif. : University of California Press, 2000, c1997., 2001/02/26
During the 1920s and 1930s, Edward Steichen was the most successful photographer in the advertising industry. Although much has been said about Steichen's fine-art photography, his commercial work—which appeared regularly in Vanity Fair, Vogue, Ladies

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List of Illustrations

Acknowledgments

Introduction 1

1 Patronage and Style in Steichen's Early Work 7

2 The Age of Corporate Patronage: Advertising Accelerates the Demand for Photography 25

3 From "Reality" to "Fantasy" in Early Photographic Advertising 42

4 Subtle Manipulations: The Persuasion of Realism 72

5 The Modern Look in Advertising Photography and Product Design 105

6 The Collaborative Image 132

7 Testaments to Class Mobility 166

8 Viewing Fine and Applied Art: The Female Spectator and Advertisements 204

9 Melodrama in Black and White and Color 223

10 Ethnographic Advertising 248

Conclusion 255

Appendix 257

Notes 287

Photographic Credits 339

Index 341

Title: Real fantasies

Manufacturer:

University Press

Item Number: 9780520227071

Number: 1

Product Description: Real fantasies

Universal Product Code (UPC): 9780520227071

WonderClub Stock Keeping Unit (WSKU): 9780520227071

Rating: 4/5 based on 2 Reviews

Image Location: https://wonderclub.com/images/covers/70/71/9780520227071.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 7.000 cm (2.76 inches)

Heigh : 10.000 cm (3.94 inches)

Depth: 1.000 cm (0.39 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

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Christie Chase

reviewed Real fantasies on March 14, 2014

Real fantasies

Thoroughly defines burnout and how it relates to librarians. Unfortunately, only a small portion of the book talks about combating burnout. It is comforting to know that I'm not alone!

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Real fantasies, During the 1920s and 1930s, Edward Steichen was the most successful photographer in the advertising industry. Although much has been said about Steichen's fine-art photography, his commercial work—which appeared regularly in <i>Vanity Fair, Vogue, Ladies , Real fantasies

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	List of Illustrations
	Acknowledgments
	Introduction	1
1	Patronage and Style in Steichen's Early Work	7
2	The Age of Corporate Patronage: Advertising Accelerates the Demand for Photography	25
3	From "Reality" to "Fantasy" in Early Photographic Advertising	42
4	Subtle Manipulations: The Persuasion of Realism	72
5	The Modern Look in Advertising Photography and Product Design	105
6	The Collaborative Image	132
7	Testaments to Class Mobility	166
8	Viewing Fine and Applied Art: The Female Spectator and Advertisements	204
9	Melodrama in Black and White and Color	223
10	Ethnographic Advertising	248
	Conclusion	255
	Appendix	257
	Notes	287
	Photographic Credits	339
	Index	341