|
|
Sold Out
Book Categories |
| List of illustrations | ||
| List of contributors | ||
| Preface to the fourth edition | ||
| Introduction | ||
| 1 | Public relations in action | 1 |
| 2 | Media relations | 13 |
| 3 | Other media of public relations - exhibitions, words and images | 20 |
| 4 | Public affairs and corporate relations | 30 |
| 5 | Public relations and marketing | 42 |
| 6 | Public relations in central government | 60 |
| 7 | Public relations in local government | 73 |
| 8 | Public relations in the non-commercial sector | 87 |
| 9 | Parliamentary relations and lobbying | 100 |
| 10 | Consultancy public relations | 111 |
| 11 | Ethics and codes of professional conduct | 119 |
| 12 | Legal aspects of public relations practice | 127 |
| 13 | International public relations | 151 |
| 14 | Crisis management | 157 |
| 15 | Sponsorship | 163 |
| 16 | Education, training and career prospects | 176 |
| Index | 181 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Login|Complaints|Blog|Games|Digital Media|Souls|Obituary|Contact Us|FAQ
CAN'T FIND WHAT YOU'RE LOOKING FOR? CLICK HERE!!! X
You must be logged in to add to WishlistX
This item is in your Wish List
X
This item is in your Collection
Practice of Public Relations
X
This Item is in Your Inventory
Practice of Public Relations
X
You must be logged in to review the productsX
X
X
Add Practice of Public Relations, Public relations is an essential element in effective and successful business today. The theory of public relations does not change but the practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Pu, Practice of Public Relations to the inventory that you are selling on WonderClubX
X
Add Practice of Public Relations, Public relations is an essential element in effective and successful business today. The theory of public relations does not change but the practice develops with new ideas and methods of management and business. This fourth edition of 'The Practice of Pu, Practice of Public Relations to your collection on WonderClub |