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1. Empirical Claims about Message Effects.
2. Threats to Validity in Standard Experimental Designs.
3. Replicated Categorical Comparisons.
4. Replicated Treatment Comparisons.
5. Statistical Analysis of Replicated Experiments.
6. Alternative Statistical Procedures.
7. Message Classes and the Problems of Representation.
8. Method, Burden of Proof, and Empirical Arguments about
Message Effects.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Jonathan Scranton
reviewed Message effects research on February 07, 2015
Message effects research
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Add Message effects research, Messages such as ads, speeches, news stories, school curricula, or even remarks made in a conversation, have distinct properties or effects. The study of these effects and their reporting as generalized claims is a primary task of communication research. , Message effects research to the inventory that you are selling on WonderClubX
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Add Message effects research, Messages such as ads, speeches, news stories, school curricula, or even remarks made in a conversation, have distinct properties or effects. The study of these effects and their reporting as generalized claims is a primary task of communication research. , Message effects research to your collection on WonderClub |
