Media Programming: Strategies and Practices Book

Name: Media Programming: Strategies and Practices, Current, relevant, a
Brand: National Learning Corporation
SKU: 9781111344474
Price: 152.33 USD
Availability: InStock
Rating: 4 (1 reviews)

Media Programming: Strategies and Practices, Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text c, Media Programming: Strategies and Practices

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Media Programming: Strategies and Practices
Written by author Susan Tyler Eastman
Published by Cengage Learning, 3/9/2012
Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text c

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Part I: INTRODUCTION TO PROGRAMMING. 1. A Scaffold for Programmers. Part II: FRAMEWORKS FOR MEDIA PROGRAMMING. 2. Prime-Time Network Strategies. 3. Multichannel Television Strategies. 4. Online Television Strategies. Part III: UNDERSTANDING KEY PROCESSES. 5. Program and Audience Research and Ratings. 6. Syndication for Stations, Cable and Online. Part IV: TELEVISION PROGRAMMING PRACTICES. 7. Non-Prime-Time Network Programming. 8. Television Station Programming Strategies. 9. Basic and Premium Subscription Programming. 10. Public Television Programming. Part V: AUDIO PROGRAMMING PRACTICES. 11. Music Programming. 12. Informational Programming. Bibliography of Recent Publications. Internet Media Sites. About the Contributing Authors. Index to Program Titles. General Index.

Title: Media Programming: Strategies and Practices

Manufacturer:

National Learning Corporation

Item Number: 9781111344474

Number: 9

Product Description: Media Programming: Strategies and Practices

Universal Product Code (UPC): 9781111344474

WonderClub Stock Keeping Unit (WSKU): 9781111344474

Rating: 4/5 based on 1 Reviews

Image Location: https://wonderclub.com/images/covers/44/74/9781111344474.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 7.300 cm (2.87 inches)

Heigh : 9.100 cm (3.58 inches)

Depth: 0.700 cm (0.28 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

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Media Programming: Strategies and Practices, Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text c, Media Programming: Strategies and Practices

Add Media Programming: Strategies and Practices, Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text c, Media Programming: Strategies and Practices to the inventory that you are selling on WonderClub

Add Media Programming: Strategies and Practices, Current, relevant, and student-friendly, MEDIA PROGRAMMING delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text c, Media Programming: Strategies and Practices to your collection on WonderClub

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