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Increase Your Web Traffic in a Weekend Book

Increase Your Web Traffic in a Weekend
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Increase Your Web Traffic in a Weekend, Attracting visitors to a Web site is not the easiest of tasks, but with Increase Your Web Traffic In a Weekend, it really is a breeze. William R. Stanek writes an easy-to-understand book that helps readers tap into the secrets of Web promotion and marketi, Increase Your Web Traffic in a Weekend
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  • Increase Your Web Traffic in a Weekend
  • Written by author William R. Stanek
  • Published by Prima Tech, 2000/01/31
  • Attracting visitors to a Web site is not the easiest of tasks, but with Increase Your Web Traffic In a Weekend, it really is a breeze. William R. Stanek writes an easy-to-understand book that helps readers tap into the secrets of Web promotion and marketi
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Introduction
Friday Evening: Promoting Your Web Site to the World
You Built It, But Will They Come?
Can You Really Promote Your Web Site without Spending a Fortune?
Making the Web Work for You
Promoting Your Web Site to Joe Web Surfer
Getting Your Web Site Noticed
Using The Web Promoter's Log Book
Wrapping Up and Looking Ahead
Saturday Morning: Putting the Motion in Promotion
Capitalizing on Search Engine Fundamentals
Take a Break
Registering with the Top Search Engines on the Planet
Submitting Your Web Site to the Top Guides, Lists, and Directories
Wrapping Up and Looking Ahead
Saturday Afternoon: The Coolest, the Hottest, and the Best
The Best Business Search Engines and Yellow Pages Directories
Directories by Industry and Category
Take a Break
Getting More Mileage out of What's New? Directories
Getting Your Site Listed As the Cool Site of the Day
Wrapping Up and Looking Ahead
Sunday Morning: Attracting the Masses
Registering with Many Search Engines and Directories Simultaneously
Selling Your Web Site through E-mail
Take a Break
Attracting the Masses with Giveaways, Contests, Sweepstakes, and More
Free Banner Advertising: No Joke
Wrapping Up and Looking Ahead
Sunday Afternoon: Discovering Who's Visiting Your Site and Why
Using Web Stats to Understand Your Site's Visitors
Tracking Stats: The Basics
Wandering through the Log Files
Assessing Page Views
Zeroing In on the Visit
Take a Break
Gaining Lost Readers from the Error Logs
Redirecting Lost Readers
Reviewing Your Progress and Planning More for Next Weekend
A Final Note
Appendix: What's On the CD-ROM?
Running the CD-ROM
The Prima License
The Prima User Interface
The Software
Glossary
Index


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Increase Your Web Traffic in a Weekend, Attracting visitors to a Web site is not the easiest of tasks, but with Increase Your Web Traffic In a Weekend, it really is a breeze. William R. Stanek writes an easy-to-understand book that helps readers tap into the secrets of Web promotion and marketi, Increase Your Web Traffic in a Weekend

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Increase Your Web Traffic in a Weekend, Attracting visitors to a Web site is not the easiest of tasks, but with Increase Your Web Traffic In a Weekend, it really is a breeze. William R. Stanek writes an easy-to-understand book that helps readers tap into the secrets of Web promotion and marketi, Increase Your Web Traffic in a Weekend

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