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Consumer Sensory Testing For Product Development Book

Consumer Sensory Testing For Product Development
Consumer Sensory Testing For Product Development, This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affective tests, data collection, statistical analysis, and interpretation of results. New approach, Consumer Sensory Testing For Product Development has a rating of 3.5 stars
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Consumer Sensory Testing For Product Development, This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affective tests, data collection, statistical analysis, and interpretation of results. New approach, Consumer Sensory Testing For Product Development
3.5 out of 5 stars based on 2 reviews
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  • Consumer Sensory Testing For Product Development
  • Written by author Anna V. Resurreccion
  • Published by Springer-Verlag New York, LLC, June 1998
  • This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affective tests, data collection, statistical analysis, and interpretation of results. New approach
  • This book provides comprehensive information on all aspects of consumer affective testing, including principles, application and implementation of consumer affective tests, data collection, statistical analysis, and interpretation of results. New approach
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Contents: Introduction: Consumer Testing * General Requirements for Sensory Testing * Computerization of the Sensory Laboratory * Sensory Test Methods: Introduction * Acceptance and Preference Tests * Methods Used in Acceptance and Preference Tests * Data Collection Methods * The Questionnaire * Types of Questions * Test Procedures: Projdect Plan * Product Evaluation and Data Collection * The Consumer Panel; Introduction * Sampling * Panel Size for Various Consumer Tests * Panel Selection * Consumer Database Management * Special Problems with Sampling * References * Qualitative Methods--Focus Groups: Introduction * Reasons for Conducting Focus Groups * Advantages and Disadvantages of Focus Groups * Role of the Project Leader * Role of the Moderator * Observers * Participants * Physical Facilities * Other Considerations * Focus Group Procedure * Handling Special Problems in a Focus Group * Quantittive Methods by Test Location--Sensory Laboratory Tests: Introduction * Advantages and Disadvantages * Role of the Project Leader * The Consumer Panel * Physical Facilities * Other Considerations * Quantitative Methods by Test Location--Central Location Tests: Introduction * Advantages and Disadvantages * Role of the Project Leader * Panel * Procedure * Test Facilities * Other Considerations * Quantitative Methods by Test Location--Mobile Laboratory Tests: Introduction * Procedure * Advantages and Disadvantages * Role of the Project Leader * Panel * Facilities * Procedure * Measurement of Product Acceptance * Data Collection * Quantitative Methods by Test Location--Simulated Supermarket-Settings(SSS) Tests: Intriduction * Reasons for Conducting SimulatedSupermarket-setting Tests * Advantages and Disadvantages * Role of the Project Leader * Panel * Physical Facilities * Procedure * Other Considerations * Affective Testing with Children: Physiological and Cognitive Development in Young Children * Sensory Testing with Young Children * Panel * Recruitment of Children * Facilities * Statistical Analysis Methods: Introduction * Design of Consumer affective Analysis * Hypothesis Testing * Selection of Computer Software * Statistical Analysis of Consumer Data * Data Relationships, Correlation and Regression * Multivariate Methods * Quntification of Quality Attributes as Perceived by the Consumer: Introduction * Strategic Approach * Acceptance and Preference Tests * Product Characterization * Modeling of Quality or Consumer Acceptance * Appendices


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