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Competitive strategies for service organizations Book

Competitive strategies for service organizations
Competitive strategies for service organizations, This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in, Competitive strategies for service organizations has a rating of 3 stars
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Competitive strategies for service organizations, This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in, Competitive strategies for service organizations
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  • Competitive strategies for service organizations
  • Written by author Neil Botten
  • Published by Basingstoke : Macmillan, 1999., 5/1/1999
  • This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in
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Book Categories

Authors

List of Figures
List of Tables
Acknowledgements
Preface
1 Key Themes in the Global Service Economy 1
2 Defining Service Organisations 27
3 The Development of Strategic Planning 71
4 Strategic Management Models, Tools, and Techniques 107
5 The Application of Strategic Management 162
6 Future Trends in Strategic Management 201
7 The Case Material 252
Notes 297
Person Index 312
Topic Index 317


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Competitive strategies for service organizations, This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in, Competitive strategies for service organizations

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Competitive strategies for service organizations, This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in, Competitive strategies for service organizations

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Competitive strategies for service organizations, This book is designed to fill the gap in the existing literature which fails to explain the influence and application of strategic management within a global service economy. It provides an understanding of the major changes that will impact on players in, Competitive strategies for service organizations

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