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Communicating for Change: Strategies of Social and Political Advocates Book

Communicating for Change: Strategies of Social and Political Advocates
Communicating for Change: Strategies of Social and Political Advocates, , Communicating for Change: Strategies of Social and Political Advocates has a rating of 3 stars
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Communicating for Change: Strategies of Social and Political Advocates, , Communicating for Change: Strategies of Social and Political Advocates
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  • Communicating for Change: Strategies of Social and Political Advocates
  • Written by author John P. McHale
  • Published by Rowman & Littlefield Publishers, Inc., December 2003
  • This book explores the various ways social activists use media and communication strategies, including mass media, face-to-face/interpersonal communication, the telephone, group communication, events, papers or literature, and computer-mediated or online
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Book Categories

Authors

Acknowledgments
Foreword
1Introduction: The Importance of Activist Media Use1
2Face-to-Face Interaction17
3Talking on the Telephone37
4Meeting in Small Groups57
5Communicating at Events81
6Using Paper109
7Disseminating Messages through Mass Media135
8Connecting through Computers175
9Conclusion205
App. A: Advocate Participants231
App. B: Research Method233
References241
Index247
About the Author251


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