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Beyond the Gift Shop: Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail Book

Beyond the Gift Shop: Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail
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Beyond the Gift Shop: Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail, , Beyond the Gift Shop: Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail
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  • Beyond the Gift Shop: Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail
  • Written by author Mindy Thompson-Banko
  • Published by Health Administration Press, December 2008
Buy Digital  USD$149.95

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Beyond the Gift Shop will inspire you to reconsider how healthcare and retail traditionally have worked together. Author Mindy Thompson-Banko has advised healthcare leaders on over 100 major retail initiatives. Use her expert advice to transform your existing retail efforts or launch a new concept. She uses real-world success stories to debunk common healthcare retail myths and to explain how retail generates new revenue while providing convenience and care for patients.


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