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Public Relations: Critical Debates and Contemporary Practice Book

Public Relations: Critical Debates and Contemporary Practice
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Public Relations: Critical Debates and Contemporary Practice, This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds o, Public Relations: Critical Debates and Contemporary Practice
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  • Public Relations: Critical Debates and Contemporary Practice
  • Written by author Jacquie LEtang
  • Published by Taylor & Francis, 12/6/2012
  • This new text for students and practitioners in public relations has been built on the acclaimed Critical Perspectives in Public Relations, also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds o
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Book Categories

Authors

1 From propaganda to discourse (and back again) : truth, power, the public interest and public relations 7
2 Public relations and propaganda : conceptual issues, methodological problems, and public relations discourse 23
3 Challenging unreliable narrators : writing and public relations 41
4 Relationships, transparency, and evaluation : the implications for public relations 61
5 Active voices 93
6 An intellectual history of German public relations 111
7 Public relations and democracy : a Swedish perspective 123
8 Public relations as theatre : key players in the evolution of British public relations 143
9 Devotional-promotional communication and Santiago : a thousand-year public relations campaign for Saint James and Spain 167
10 A marriage made in heaven or in hell? Relations between documentary filmmakers and PR practitioners 187
11 Science, public relations, and the media : problems of knowledge and interpretation 205
12 The football industry and public relations 221
13 Public relations in sport, health and tourism 241
14 Public relations and the question of professionalism 265
15 Public relations expertise in practice 279
16 "Chemistry" and the public relations industry : an exploration of the concept of jurisdiction and issues arising 303
17 Paradigms, systems theory, and public relations 331
18 Public relations and rhetoric 359
19 Public relations as diplomacy 373
20 Corporate identity and corporate image 389
21 Corporate responsibility and public relations ethics 405
22 Public opinion and public relations 423
23 Public relations education 433


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Public Relations: Critical Debates and Contemporary Practice, This new text for students and practitioners in public relations has been built on the acclaimed <i>Critical Perspectives in Public Relations,</i> also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds o, Public Relations: Critical Debates and Contemporary Practice

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Public Relations: Critical Debates and Contemporary Practice, This new text for students and practitioners in public relations has been built on the acclaimed <i>Critical Perspectives in Public Relations,</i> also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds o, Public Relations: Critical Debates and Contemporary Practice

Public Relations: Critical Debates and Contemporary Practice

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Public Relations: Critical Debates and Contemporary Practice, This new text for students and practitioners in public relations has been built on the acclaimed <i>Critical Perspectives in Public Relations,</i> also edited by Jacquie L'Etang and Magda Pieczka, which is no longer in print. Many of the liveliest minds o, Public Relations: Critical Debates and Contemporary Practice

Public Relations: Critical Debates and Contemporary Practice

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