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Book Categories |
Introduction | ||
Ch. 1 | Crisis in the Executive Suite | 3 |
Ch. 2 | Understanding the Voice of the Customer | 27 |
Ch. 3 | Linking Customers to Strategy | 57 |
Ch. 4 | Integrating the Strategy | 81 |
Ch. 5 | Deploying the Strategy | 103 |
Ch. 6 | Taking Ownership of the Tools | 127 |
Appendix A. Software Sources | 139 | |
Appendix B. Examples of Strategy Deployment and Forms Used | 141 | |
Appendix C. Sales & Operations Planning | 151 | |
Notes | 161 | |
Glossary | 165 | |
Bibliography/Resource Section | 169 | |
Index | 171 |
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Add The Innovation Edge: Breaking Through Performance Barriers with QFD, Taking the Voice of Your Customers into the critical decisions that affect the future of your company is no longer an option; it's essential to your success. In The Innovation Edge, Barnard and Wallace show you how to use exciting new management tools to , The Innovation Edge: Breaking Through Performance Barriers with QFD to your collection on WonderClub |