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Acknowledgments xiii
Preface xv
Why Anthropology? 1
Guide to This Chapter 3
What is Cultural Anthropology? The Concept of Culture 3
How Do Cultural Anthropologists Collect Data? 6
How Do Cultural Anthropologists Analyze Data? 7
The Advantages of Anthropology for the Health Sciences 8
The Mighty Disease Model 9
The Social Perspective on Health 10
Why Isn't the Social Perspective More Widely Used? 11
The Advantages of the Social Perspective 13
Summary 19
Positivism: The Laboratory Theory of Knowledge 21
Guide to This Chapter 23
The Meanings of Knowledge 23
Positivism: The Laboratory Science Theory of Knowledge 25
Validity 26
Elegance and Parsimony 26
The Limits of Positivism 29
Summary 32
The Naturalistic Theory of Knowledge: Anthropology 33
Guide to This Chapter 35
Naturalistic Theory 35
The Idea of Usefulness 36
The Naturalistic Search for Knowledge 37
Intuition, or UsingWhat We Already Know 37
How Science Is Different from Everyday Problem Solving: The Issue of Persuasion 39
The Process of Naturalistic Research 39
Advantages of Naturalistic Knowledge 40
The Issue of Meaning 41
The Issue of Pattern Coherence 43
The Disadvantages of Naturalistic Theory 45
Verification 45
Objectivity 46
The Naturalistic Response 47
Time 48
Generalizability 49
What About Theory? 50
Summary 51
The Study of Real People in Natural Situations 53
Guide to This Chapter 55
Ethnography and the Anthropological Attitude 55
The Moral Relationship of Researcher and Community 56
Survey Research and the Positivist Attitude 60
The Importance of Contexts in Social Research 62
Summary 67
Designing a Research Project 69
Guide to This Chapter 71
The Process of Detailed Understanding 72
Identifying a Research Problem 75
Why Have We Chosen This Problem? 76
How Will We Recognize the Answer? 77
The Problem Statement 78
The Intuition Statement 80
Formulating Specific Research Questions 82
Characteristics of Good Questions 85
Research Design As a Continuous Process 86
Summary 86
The Researcher in and Beyond the Community 89
Guide to This Chapter 91
Participant Observation 91
Ethics and Values 93
Ethics for Other Styles of Research 94
Observing Unacceptable Behavior 95
Taking Roles, Fitting in 96
Clothing, Speech, Manners 97
Examples of Roles 98
The Role of Student or Scholar 98
The Role of Friend 100
The Roles of Leader, Teacher, and Expert 101
Culture Shock: Unavoidable, Highly Valuable 103
If Your Time in the Community is Limited 104
The Researcher Beyond the Community 106
Summary 108
Collecting Data 109
Guide to This Chapter 111
Planning for Research 112
The Research Problem 112
Background Research 113
Observing and Taking Notes 115
General Principles of Observation 116
What Situations and Behaviors to Observe 117
Minimizing Distortion 119
Rapport Building 120
Keeping Records 120
Audio and Video Recordings 120
Taking Notes 120
Adding Analytic Details 121
Interviewing 122
Minimizing Distortion 122
Closed-Ended Versus Open-Ended Interviews 123
Getting Truth Through Interviews 125
Maintaining Rapport 127
Keeping Interview Records 1 128
Unobtrusive Measures 130
Indirect Indicators 131
Summary 132
Analyzing Data 133
Guide to This Chapter 135
Data Analysis Uses Natural Human Skills 136
Analysis: Making Our Implicit Understandings Explicit 137
Data Management 138
Kinship Diagrams, or Genograms 139
Classification Trees, Organization Charts 140
Networks and Flow Charts 141
Face Sheets 142
How to Treat Data Management Tools 145
Analyzing Raw Data: Content Coding 146
Using Statistics 148
How to Read and Listen to Anthropology 149
Reading for Context 149
Reading and Listening for Technique 150
Writing the Results 151
Persuasion 151
Transparency 152
Language 152
Usefulness 152
Summary 153
The Theory of Needs 155
Guide to This Chapter 157
Existing Model of Community Health Practice (CHP) 158
The Concept of Health 158
The Concept of Community 159
The Goals and Limitations of the CHP Model 159
A More Effective Model: People Meeting Needs in Patterned Context 161
Meeting Needs 161
Patterned Context 162
Context, Meaning, and Change 163
The Basic Human Needs 167
Needs and Health 169
Synergy, Conflict, and Substitution Among Needs 170
Synergy 171
Conflict 171
Substitution 172
Needs and Community Health Research 173
Assessing Health in the Context of Needs 173
The Role of Social Change in Health 174
The Impact of Planned Changes on Health 174
A Method for Assessing Need Satisfaction Strategies 175
Summary 176
Community Change: The Theory of Hope 177
Guide to This Chapter 179
Anomie and Hopelessness 180
The Substitution of Satisfactions 182
Loss of Meaning 133
Self-Wounding Communities 135
Self-Healing Communities 187
The Process of Community Empowerment 188
Helping People Understand Themselves 189
An Alternative Theory of Community Change: Street Marxism 190
Using Theory to Help People Change 191
The Theory of Hope 191
The Theory of Street Marxism 192
Summary 194
Action Anthropology 195
Guide to This Chapter 197
Research as Community Practice 197
The Empowerment Process 198
Action Research Adds a Moral Dimension to Science 200
The Action Researcher and Community Empowerment 201
Developing Self-Awareness in the Community 201
Creating a Liaison Between the Community and Outsiders 202
The Limitations of the Action Researcher 203
Knowing the Community 203
Facilitating Change 205
Organizing Gatherings and Sharing Information 205
Organizing Work, Collecting Facts, Evaluating Actions 206
The Look, Think, Act Model 207
Sustaining the Process 209
Summary 211
Teaching Health Anthropology 213
Guide to This Chapter 215
Teaching and Research Should Go Together 215
Traditional Teaching Methods 216
A Better Way: Student-Centered Teaching 216
Benefits and Costs of the Student-Centered Method 218
The Method of Student-Centered Teaching 219
Class Size 219
Selection of Students 219
Location 219
Classroom Resources 220
Scheduling 220
Preparation 220
Role of the Teacher/Facilitator 221
Classroom Strategies for Creating Student Confidence 222
Classroom Strategies for Larger Classes 226
Group Teaching 227
Homework and Outside Assignments 228
Reading Assignments 228
Journals 228
Field Work 229
Problem-Based Learning 231
Summary 234
Professionalism in Naturalistic Social Science 235
Guide to This Chapter 237
The Quality of Naturalistic Research 237
Positivist-Friendly Naturalistic Method 233
Usefulness as Validity: A Better Solution 240
The Problem of Values 241
The Problem of Shared Tradition 241
Assessing Community Health Beliefs 243
Summary 244
Appendix 247
References 255
Index 261
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