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Themes and issues; Paradigms; The strategic planning process; Techniques and models for analysis; The strategic environment; Evaluating company performance and activities; Corporate and competitive strategies; Internationalization; Ethical aspects of strategic management; Managing strategic change; The strategic manager; Appendix - Strategic planning worksheets; Index.
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Add Essential strategic management, Essential Strategic Management presents straightforward and concise explanations of the essential concepts, research findings and theories which are to be found in the strategic management field. This book recognises the complex, changing and diverse natu, Essential strategic management to the inventory that you are selling on WonderClubX
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Add Essential strategic management, Essential Strategic Management presents straightforward and concise explanations of the essential concepts, research findings and theories which are to be found in the strategic management field. This book recognises the complex, changing and diverse natu, Essential strategic management to your collection on WonderClub |