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* Fully revised and updated * Practical guidance given on all aspects of business plans * Includes case studies and examples "Ideal for entrepreneurs and decision-makers in Small and Medium Enterprises (SMEs). Highly recommended." -- George Cox, Director General, Institute of Directors "Still the best book available on the subject." -- The Bookseller's Review of Business Books A business plan provides a blueprint for the future of business start-ups. It sets out a company's aims and how it proposes to achieve them. Without such a plan no venture capital house or bank will consider a loan for start-up or expansion. This fully revised new edition describes the best way to prepare a business plan that will help get the financial backing needed. It includes practical case studies and cash flow forecasts, as well as advice on expanding a business, planning the borrowing and monitoring business progress.
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