How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail Book

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail, The ultimate how-to book of direct mail letter writing. -- Victor Ross, former Chairman, Reader's Digest, How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail

5 out of 5 stars based on 2 reviews

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail
Written by author Drayton Bird
Published by Kogan Page, Ltd., April 2003
"The ultimate how-to book of direct mail letter writing." -- Victor Ross, former Chairman, Reader's Digest
A direct mail piece can have extraordinary positive results for a business, or be a waste of money. Time spent learning to write letters that [Italics] sell might be one of the best business investments that it is possible to make. Drayton Bird, an acknow

Buy Digital USD$99.99

Book Categories

Authors

Acknowledgements
Introduction 1
1 Why it's hard to write a good sales letter 10
2 Why some letters fail, while others succeed 23
3 Who is your competitor? 34
4 A salesman in an envelope 46
5 The customer's point of view 64
6 The right stuff 83
7 Fine writing - or persuasive offer? 96
8 Desperate beginnings 115
9 The right approach 130
10 Write to somebody, not everybody 148
11 The guts of your letter 179
12 Close that sale! 206
13 How to write better 218
14 Writing that charms 232
15 How should your letters look? 250
16 Common questions 265
Index 305

Title: How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail

Item Number: 9780749438760

Publication Date: April 2003

Number: 2

Product Description: Full Name: How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail; Short Name:How to Write Sales Letters That Sell

Universal Product Code (UPC): 9780749438760

WonderClub Stock Keeping Unit (WSKU): 9780749438760

Rating: 5/5 based on 2 Reviews

Image Location: https://wonderclub.com/images/covers/87/60/9780749438760.jpg

Category: Media >> Books

Weight: 0.200 kg (0.44 lbs)

Width: 6.110 cm (2.41 inches)

Heigh : 9.260 cm (3.65 inches)

Depth: 0.840 cm (0.33 inches)

Date Added: August 25, 2020, Added By: Ross

Date Last Edited: August 25, 2020, Edited By: Ross

Price	Condition	Delivery	Seller	Action
$99.99	Digital	Arrives between Apr 25 - May 25 Login to your account for a direct download. Some files are emailed from Dropbox. Continent $0.00 - World $0.00	WonderClub (9294 total ratings)

Question Concerning How to Write Sales Letters That Sell

Ask a Question about How to Write Sales Letters That Sell

No Question found!

Read Reviews for How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail Write review

Stefan Andersson

reviewed How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail on December 29, 2018

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail

Very interesting, but too long
this book can be made more concise

You must be logged in to add to Wishlist

This item is in your Wish List

This item is in your Collection

This Item is in Your Inventory

You must be logged in to review the products

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail, The ultimate how-to book of direct mail letter writing. -- Victor Ross, former Chairman, Reader's Digest, How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail

Add How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail, The ultimate how-to book of direct mail letter writing. -- Victor Ross, former Chairman, Reader's Digest, How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail to the inventory that you are selling on WonderClub

Add How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail, The ultimate how-to book of direct mail letter writing. -- Victor Ross, former Chairman, Reader's Digest, How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail to your collection on WonderClub

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail Book

Book Categories

Authors

Question Concerning How to Write Sales Letters That Sell

Read Reviews for How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail Write review

Login

Complaints

Blog

Games

Digital Media

Souls

Obituary

Contact Us

FAQ

You must be logged in to add to Wishlist

This item is in your Wish List

This item is in your Collection

This Item is in Your Inventory

You must be logged in to review the products

	Acknowledgements
	Introduction	1
1	Why it's hard to write a good sales letter	10
2	Why some letters fail, while others succeed	23
3	Who is your competitor?	34
4	A salesman in an envelope	46
5	The customer's point of view	64
6	The right stuff	83
7	Fine writing - or persuasive offer?	96
8	Desperate beginnings	115
9	The right approach	130
10	Write to somebody, not everybody	148
11	The guts of your letter	179
12	Close that sale!	206
13	How to write better	218
14	Writing that charms	232
15	How should your letters look?	250
16	Common questions	265
	Index	305