Profits in the Long Run Book

Acknowledgements;
1. The persistence of firms;
2. The persistence of profits above the norm;
3. The persistence of market power;
4. Profitability and market structure;
5. The results in perspective;
6. Profitability and the firm's own advertising, patent activity, risk, and other characteristics;
7. Profitability and managerial control and compensation;
8. Mergers and profitability;
9. Mergers and market share;
10. The threads gathered and conclusions woven; Appendices; Notes; References; Index.