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| Foreword | ||
| Preface | ||
| Acknowledgment | ||
| Sect. A | Introduction | 1 |
| 1 | Why ideas matter | 3 |
| 2 | The mothers and fathers of invention | 11 |
| 3 | Taxonomy of innovation | 44 |
| Sect. B | The life cycle of ideas | 53 |
| 4 | Innovate : the birth of an idea | 59 |
| 5 | Register : the first step for every new idea | 82 |
| 6 | Protect : ensure recognition and reward | 91 |
| 7 | Develop : improve your idea | 128 |
| 8 | Value : what is your idea worth? | 133 |
| 9 | Market : finding investors and customers | 147 |
| 10 | The death of an idea | 159 |
| Sect. C | The innovation industry : a call to action | 163 |
| 11 | The individual innovation imperative | 165 |
| 12 | The corporate innovation imperative | 170 |
| 13 | Academic innovation imperative | 191 |
| 14 | Creative innovation imperative | 198 |
| 15 | The global innovation imperative | 205 |
| Sect. D | A vision for the future | 211 |
| 16 | The providers, merchants, and consumers of innovation | 215 |
| Notes | 225 | |
| Index | 231 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
William Richardson
reviewed Ideation on March 29, 2014
Ideation
The type face for the Kindle edition is absolutely horrid. I can't face reading the entire book in this type face, so will quit while ahead.
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