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Real Options in Practice Book

Real Options in Practice
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Real Options in Practice, How much should a pharmaceutical company invest in R&D for a new drug? At what point do the costs outweigh the benefits of a new technology? When should you abandon that oil-drilling project? Real options is an exciting but very challenging , Real Options in Practice
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  • Real Options in Practice
  • Written by author Marion A. Brach
  • Published by John Wiley & Sons, 2003/02/25
  • How much should a pharmaceutical company invest in R&D for a new drug? At what point do the costs outweigh the benefits of a new technology? When should you abandon that oil-drilling project? "Real options is an exciting but very challenging
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Authors

Acknowledgments.

Real Option—The Evolution of an Idea.

Taking an Idea into Practice.

The Six Basic Managerial Options.

The Value of Uncertainty.

A Strategic Framework for Competitive Scenarios.

Adding Option Value by Intervention.

Real Option Analysis—A Support Framework for Corporate Strategy.

Managing Relationships with Real Options.

Real Options—A Mindset to Share and Communicate.

The Real Option Future.

Bibliography.

Index.


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Real Options in Practice, How much should a pharmaceutical company invest in R&D for a new drug?
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Real Options in Practice, How much should a pharmaceutical company invest in R&D for a new drug?
At what point do the costs outweigh the benefits of a new technology?
When should you abandon that oil-drilling project?
Real options is an exciting but very challenging , Real Options in Practice

Real Options in Practice

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Real Options in Practice, How much should a pharmaceutical company invest in R&D for a new drug?
At what point do the costs outweigh the benefits of a new technology?
When should you abandon that oil-drilling project?
Real options is an exciting but very challenging , Real Options in Practice

Real Options in Practice

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