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Book Categories |
| Author Biographies | ||
| Acknowledgments | ||
| From the Authors | ||
| Ch. 1 | A Funny Thing Happened on the Way to the Web | 1 |
| Ch. 2 | Audience, Audience, Audience! | 31 |
| Ch. 3 | Organizing a Web Site: "Elementary, My Dear Watson" | 63 |
| Ch. 4 | E-Rhetoric: A New Form of Persuasion | 101 |
| Ch. 5 | Is Seeing Believing? The Art of Visual Rhetoric | 137 |
| Ch. 6 | Links, Logic, and the Layered Reader | 171 |
| Ch. 7 | Writing/Editing for the Web Page; Writing/Editing to the Web Screen | 203 |
| Ch. 8 | Content + Technology: A Surprising Alliance | 247 |
| Ch. 9 | Keep CALM: Content and Logical Management | 275 |
| Ch. 10 | The Business of Web Writing/Editing | 313 |
| Ch. 11 | After Words and For Words | 343 |
| App | HTML Codes for Special Text Characters | 349 |
| Glossary | 355 | |
| Bibliography | 363 | |
| Index | 375 |
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Alvaro Nogueira De Zavala
reviewed Developing online content on September 18, 2017 Developing online content
15 years later this book still stands. Not many do, as they focus on tech, rather than principles. But, with some exceptions, DOC is terribly useful in 2017 as it was in 2002.
Of course, you need to shed a few ideas, pages etc. But I would recommend it to web editor everywhere.
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Add Developing online content, An all-in-one resource on writing, organizing, and delivering Web content After nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly i, Developing online content to the inventory that you are selling on WonderClubX
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Add Developing online content, An all-in-one resource on writing, organizing, and delivering Web content After nearly a decade of experimentation, Web professionals now know that bells and whistles alone do not make a successful Web site. More than anything, strong and seamlessly i, Developing online content to your collection on WonderClub |
