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Helping you tap into the web market, this guide aims to tell you all the essentials, from getting on the web to reaching employees, suppliers and customers worldwide. It covers planning your web-strategy, targeting your online market, designing WOW web sites, web-copyrighting, and branding.
| Price | Condition | Delivery | Seller | Action |
| $99.99 | Digital |
| WonderClub |
Louis Sussman
reviewed Webm@rketing in a week on October 04, 2016
Webm@rketing in a week
Not all websites are created equally. The majority of websites are rather boring: a little text and perhaps a few graphics. Other sites try to grab the readers' attention with a lot of colorful graphics and a lot of fancy ad-speak.
When it comes to promoting business success, neither type of website will be very useful. The rather plain site will be virtually ignored. Most readers won't even bother to read your web copy.
On the other hand, the flashy site will scream out advertisement. It's like going into a store and having the salesman give us the hard sell. No one wants that.
Fortunately, Web Copy that Sells provides a third option. Step by step, this resource shows how to get readers to read your web copy and how to encourage them to purchase your product. This book really is a goldmine of ideas.
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