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| Acknowledgements | ||
| Foreword | ||
| Introduction | ||
| Notes on the Contributors | ||
| Pt I | Meeting the Challenge of Technology and Innovation | |
| Executive Summary | 3 | |
| 1 | Wake-up Call for General Management: It's Technology Time | 7 |
| 2 | Bringing Technology to the Boardroom: What Does It Mean? | 19 |
| 3 | The Strategic Management of Technology and Innovation | 47 |
| 4 | Structuring a Systematic Approach to Technology Management: Processes and Framework | 76 |
| Pt. II | Strategy: Using Technology and Innovation Strategically | |
| Executive Summary | 95 | |
| 5 | Technology in Strategy and Planning | 99 |
| 6 | Strategic Options When Facing Technological Change: Trigger or Shape, Stretch or Re-deploy? | 124 |
| 7 | Multi-Technology Management: The Economics and Management of Technology Diversification | 133 |
| Pt. III | Competence: Building Up and Exploiting Technology Assets | |
| Executive Summary | 167 | |
| 8 | How to Evaluate Technology Performance: Tasks and Structure of Technology Performance Control | 171 |
| 9 | From R&D/Technology Management to IP/IC Management | 190 |
| 10 | Technology Intelligence System: Benefits and Roles of Top Management | 220 |
| 11 | Technology Marketing: A New Core Competence of Technology-Based Enterprises | 237 |
| 12 | Changing the Rules of the Game: Strategic Alliances, the New Competitive Weapon | 255 |
| 13 | New Challenges for R&D Management | 269 |
| Pt. IV | Innovation: Fostering and Managing the Innovation Process | |
| Executive Summary | 295 | |
| 14 | Promoting Innovation in Organizations Unable to Innovate | 299 |
| 15 | Innovation Process Models and Their Evolution | 326 |
| 16 | The 'Fuzzy Front End' of Innovation | 347 |
| 17 | Market Research for Radical Innovation | 373 |
| 18 | Strategic Decision-Making About Technology-Based Projects: Development and Use of a Risk Reference Framework | 387 |
| Index | 411 |
| Price | Condition | Delivery | Seller | Action |
| $148.80 | Digital |
| WonderClub |
Jay White
reviewed Bringing Technology And Innovation Into The Boardroom on March 19, 2011
Bringing Technology And Innovation Into The Boardroom
This is a very solid book, and well written. If you are after an encyclopaedic review of lots of change materials, all properly referenced then this may well be the book for you. It is certainly more accessible than some other academic books on the subject. However, if you are after practical guidance of delivering change then I think this is less likely to work for you - it is not that the advice is not here, there is lots and lots here, but it is hard to make it into a cohesive view for a change manager of "so what should I do now?".
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Add Bringing Technology And Innovation Into The Boardroom, Europe is waking up to the challenge of technology and innovation. We see EU commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about technology management? Does the corporate Board have the means to manage t, Bringing Technology And Innovation Into The Boardroom to the inventory that you are selling on WonderClubX
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Add Bringing Technology And Innovation Into The Boardroom, Europe is waking up to the challenge of technology and innovation. We see EU commitment to spend 3% of GDP on R&D, but who is thinking about how to spend? Who is thinking about technology management? Does the corporate Board have the means to manage t, Bringing Technology And Innovation Into The Boardroom to your collection on WonderClub |
