Economics, strategy and the firm Book

This volume reflects the increasing synthesis of ideas from business economics and business strategy to explain how organizations fulfil their corporate goals. The book provides an analytical framework to explore how organizations operate and interact with the environment and shows how tools from economics can be used to explain, and even predict, the economic behavior of organizations. Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in economics and strategy, industrial economics, or industrial organization.