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Preface
Prologue: The River and the Plain: The Context of Journalistic Research
The Journalist according to Research
Law, Ethics, and the Journalist
Predictors of Readership and Viewership
Journalists and Sources
Polling and Precision Journalism
Advertising in the 1980s
Media Effects on the Public
Electronic Publishing and Other Wonders
Epilogue: Researchers, Journalists and the Feud
Selected Bibliography
Index
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Add Journalism: State of the Art, A necessity for the professional journalist's library, Journalism: State of the Art will prove a valuable resource for the student journalist as well. This book summarizes some 200 media studies many from the most prestigious journal in the trade, Journal, Journalism: State of the Art to the inventory that you are selling on WonderClubX
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Add Journalism: State of the Art, A necessity for the professional journalist's library, Journalism: State of the Art will prove a valuable resource for the student journalist as well. This book summarizes some 200 media studies many from the most prestigious journal in the trade, Journal, Journalism: State of the Art to your collection on WonderClub |